In celebration of its third anniversary, streaming service Disney Plus released a brand image campaign titled “Feels Like Home.”
Narrated by Loki star Tom Hiddleston, the spot runs through the wide range of content that Disney Plus offers, including Lucasfilm’s The Mandalorian, Andor and Obi-Wan Kenobi; Pixar’s Soul, Encanto and Dug Days; Marvel Studios’ Thor: Love and Thunder, The Falcon and the Winter Soldier, Loki, Moon Knight, Wandavision, She-Hulk: Attorney at Law; Disney’s Jungle Cruise, Cruella and more.
Disney Plus’ internal marketing team created the campaign in collaboration with Los Angeles-based entertainment and brand studio Radley Studios.
SVP, Marketing: Trevor Kelley
VP, Creative Marketing: Andy Baker
Creative Director: Jeff Heath
Director, Creative Strategy: Elise Riveron
Director, Creative Operations: Nicole Short
Sr Manager, Creative Strategy: Riehel Olivacce
Project Manager: Michael Vereide
Agency: Radley Studios
Tags: disney plus