Concurrent with the premiere of Dog’s Most Wanted, Team WGN America wanted to make sure Dog felt at home. But the WGNA team didn’t really consider whether they would feel at home with Dog, who really makes his presence in the office known.

Created with an assist from El Segundo, Calif.-based Big Door Studios, WGN America crafted a campaign of 30-, 20- and 15-second spots to welcome Dog to the network.

Dog’s Most Wanted opened on WGN America on Sept. 4, 2019. Dog’s wife, Beth, who was also a prominent player on all of the Dog the Bounty Hunter reality shows, died of lung cancer on June 26, 2019.

The Break Room :15

The Break Room :20


Chief Marketing Officer, WGNA: Brian Dollenmayer

VP Creative, WGNA: Brad Roe

Senior Director Creative Services, WGNA: Fran Harvey

VP, Design: Dave Brown

Director: Rich Marchewka

Agency: Big Door Studios

Chief Creative Officer, Big Door Studios: Max Yoffe

Producer, Big Door Studios: Jaromy Siporen

Tags: big door studios dog the bounty hunter dog's most wanted hot spots wgn america

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