Fred & Farid Paris gives the French Open tennis tournament at Roland Garros new energy by setting this spot to dance-floor anthem “Rhythm of the Night” as fans get to watch their favorite sport on their own schedules.

The spot, directed by Dillinger’s Trevor Clarence, features French tennis champion Gaël Monfils. It starts airing in France on May 18 and will be accompanied by a radio campaign.


Agency: Fred & Farid Paris

Client: Prime Video

Chief Creative Officers: Fred & Farid

Executive Creative Director, Co-President, Partner: Olivier Lefebvre

Brand Supervisors: Helen Cowley, Jacky Meire, Phoebe Walker, Xuan Pham, Ben Walker

Agency Supervisors: Séverine Autret (co-president and partner), Dorothée Mianet

Copywriter: Gregory Tortes

Art Director: Thomas Martin-Lalande

Brand Strategist: ​ Pierre Gris

Agency Producer: Maud Whittle

Production Company: Dillinger

Director: Trevor Clarence

Tags: dillinger fred & farid french open hot spots prime video roland garros

  Save as PDF