For the third straight year, ESPN is featuring an inspired cover of Ray Charles’ classic song “Georgia On My Mind” in its campaign for its coverage of the Masters Golf Tournament from the Augusta National Golf Club.
This year’s rendition comes from Grammy-nominated duo Chloe x Halle, also known as sisters Chloe and Halle Bailey, who released their album Ungodly Album last summer. The sisters were born just 200 miles from Augusta National in Mableton, Ga.
“Chloe x Halle’s rendition of ‘Georgia On My Mind’ captures the sensibility and beauty of Augusta National,” said Laura Gentile, ESPN’s senior vice president, marketing and social media, in a statement. “These talented sisters bring a modern, fresh approach to the classic track, and the final product is an ode to the Masters.”
Besides offering beautiful photography of the iconic golf course, the clip-based spot features footage of several past winners, including Phil Mickelson and Jordan Spieth. It concludes with 2019 victor Tiger Woods giving the green jacket to 2020’s winner Dustin Johnson, who set a course record by shooting a 20-under par 268.
ESPN and ESPN+ will have live coverage of the Masters Golf Tournament from April 8-11, including the first and second rounds as well as featured hole and group coverage.