Katey Sagal stars as Annie “Rebel” Bello in ABC’s new series based on the life of Erin Brockovich. The cast also includes John Corbett as Annie’s husband, Grady, as well as Andy Garcia and Sam Palladio.

ABC Entertainment enlisted Los Angeles-based creative agency Mocean to create the above teaser spot that introduces the cast and is scored with Brandi Carlile’s “Raise Hell.” Mocean also created the show logo and graphics package.

Rebel is executive produced by Krista Vernoff and Alexandre Schmitt of Trip the Light, Erin Brockovich, John Davis and John Fox of Davis Entertainment, Andrew Stearn, Marc Webb and Adam Arkin.

The series premieres Thursday, April 8 at 10/9 c on ABC.


Client: ABC Entertainment Marketing

Agency: Mocean

Executive Creative Director: Elaine Cantwell

VP, Branding, Design, Animation: Jennifer Holstein

Creative Director: Norn Jordan

Producer: Mike Brown

Designer: Justin Claus Harder

Animator: Angie Yu

VP, Client Partnerships: Amy Palmer

Tags: abc hot spots mocean rebel

  Save as PDF