Everyone knows that Shaun White is the world’s most decorated snowboarder, but what they don’t know is that White was diagnosed with a congenital heart condition at a young age. That never stopped White, though, and by 15 he was the world’s most famous snowboarder and a newly minted millionaire.

In Max’s four-part docuseries, Shaun White: The Last Run, the filmmakers mix unprecedented access to the superstar with never-before-seen archival footage to tell the story of White’s snowboarding and skateboarding career. The series starts with White’s childhood in San Diego – looked back on as he trains for his fifth Olympics – and proceeds through the competition at the 2022 Winter Olympics in Beijing, which White knew would be his last.

Silver Spring, Md.-based AlterEgo produced the two-minute official trailer, which includes emotional moments and quick edits that draw in the viewer.

Shaun White: The Last Run is produced by MSM in association with Reel Peak Films. It’s directed by Shaul Schwarz and Christina Clusiau. Mike Tollin and Mason Gordon executive produce for MSM, Amen Teter and Kyelle Thomas executive produce for Octagon, Schwarz and Clusiau executive produce for Reel Peek Films and Igal Svet executive produces for Discovery Plus.

Shaun White: The Last Run debuts Thursday, July 6 on Max.

Key art for Max's four-part docuseries 'Shaun White: The Last Run'
Key art for Max’s four-part docuseries ‘Shaun White: The Last Run’


Client: Max

SVP, Global Streaming Marketing Audio Visual: Eric Council

SVP, Global Streaming and Portfolio Productions: Matt Katzive

VP, Global Streaming, Creative: Mary Clare Baquet

Director of Creative & Production, Global Streaming: Gina Scarpulla

Supervising Producer: Emily Crowley

Associate Producers: Gabby Cestone, Delaney McGowan

VP, Content Marketing Strategy and Planning: Rachel Lodi

Director, Originals Marketing Strategy: Shannon Woodward

Senior Manager, Originals Creative Marketing: Katie Thompson-Glass

Manager, Originals Marketing Strategy: Brynn Jones

Agency: Alter Ego

Executive Creative Director: Heather Roymans

Creative Director, Writer: Erica Kern

Executive Writer/Producer: Andrea Palombella

Senior Editors: Justin Kanner, Rory Sheridan

Editor: Hannah Panos

Production Assistant: Julia Berrebi

Motion Design/Animation: Jason Leta, Hector Espinosa

Sound Design/Mix: Tyler Proctor

Tags: alterego hot spots key art max shawn white: the last run trailer

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