Global entertainment marketing association Promax on Tuesday announced its top finalists across several competitions, including North America, Global Excellence and Games.
Contenders for North America Marketing Team of the Year are Amazon Prime Video, CNN Worldwide, Fox Sports Marketing, FX Networks, HBO and National Geographic. Vying for agency of the year honors are Arsonal, Icon Creative, Known, Open Road, Roger and Wieden + Kennedy.
On the Global Excellence side, teams battling for the prestigious title of Marketing Team of the Year are CNN Worldwide, Comedy Central, Fox Sports Marketing, National Geographic, TV 2 Denmark and ViacomCBS CEE. TV 2 Denmark was named Europe Marketing Team of the Year at the Promax Europe Awards in September.
Seeking Agency of the Year honors in the Global Excellence competition are Creative Solutions, Dutch Toast, Known, New Land, The Refinery and Wieden + Kennedy.
Finally, in the Promax Games competition, finalists for Marketing Team of the Year are Activision, Bethesda Softworks, Bungie, Microsoft Xbox, Private Division and Ubisoft. Contending for Promax Games Agency of the Year are 215 McCann, Argonut Inc., Ayzenberg Group, Branded Entertainment Network, gnet Agency, Hammer Creative and Universal McCann.
Promax is hosting two virtual awards ceremonies this year.
On Wednesday, Dec. 9, Promax will announce the winners of the North America, North America Station, Movies Made for Theater, Games, Latin America, US Hispanic and Spark Student Award competitions. Registrants will attend a virtual watch party made possible with the technology of Reactoo. Teams of up to 12 can register to watch the awards show together, and winning teams may be featured on screen (although there will be no speeches, so all you have to do is prepare to smile, wave and perhaps cheer). This virtual awards show starts at 3 p.m. PT and 6 pm ET on Wednesday, Dec. 9.
Teams who want to sit together need to register by Friday, Dec. 4.
On Tuesday, Dec. 15, Promax will host the virtual Global Excellence Awards, also using Reactoo to create a virtual watch party, starting at 9 am PT/noon ET/6 pm GST. To register as a team and sit virtually together, submit your registration by Friday, Dec. 11.
To register to attend or both of the shows and to download PDFs of all of the finalists in every category, go here.