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Please email all questions to dailybrief@promax.org


editorial director

PAIGE ALBINIAK :: paige@promaxbda.org

Promax Offices

5700 Wilshire Blvd, Suite 275
Los Angeles, CA 90036
310-788-7600

the industry standard in media and entertainment news

Brief leads the global conversation about the role marketing plays in the monetization of television across media platforms. By providing exclusive information, creative inspiration and unique insight about the global television industry, Brief seeks to clarify and bring perspective to the ever-evolving business of television through the lens of marketing.

Brief is a product of Promax, the global association for those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.

EDITORIAL STAFF

PAIGE ALBINIAK
Editorial Director
paige@promaxbda.org

Cate Lecuyer Marian
Digital Content Producer
cate.lecuyer@promaxbda.org

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contact us

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editorial director

PAIGE ALBINIAK :: paige@promaxbda.org

Promax Offices

5700 Wilshire Blvd, Suite 275
Los Angeles, CA 90036
310-788-7600

Please email all questions to dailybrief@promaxbda.org


the industry standard in media and entertainment news

Brief leads the global conversation about the role marketing plays in the monetization of television across media platforms. By providing exclusive information, creative inspiration and unique insight about the global television industry, Brief seeks to clarify and bring perspective to the ever-evolving business of television through the lens of marketing.

Brief is a product of Promax, the global association for those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.


Advertise with Brief

Please contact:

Stephen Earley
Vice President, Sponsorships
stephen.earley@promaxbda.org
310-789-1551

David Tilove
Manager, Strategic Partnerships
david.tilove@promaxbda.org
310-789-1504

Hot Spots FAQ

DIRECTIONS TO SUBMIT:

Email the link to a live and public YouTube or Vimeo video as well as the title of the spot to Daily Brief at dailybrief@promaxbda.org.

Please include relevant information with your submission, including the show’s premiere date, any special design techniques used in the making of the spot, and whether this is part of an overall rebrand strategy. The more information, the better.

Please also include any appropriate credit information, including client, agency, production company or director. We will make every effort to include credit information where appropriate.

WHAT DO I NEED IN ORDER TO SUBMIT?

1. Link to a public and live YouTube or Vimeo video

2. Name of the spot

3. Important information for the spot

4. Credits

WHAT TYPE OF WORK CAN I SUBMIT?

Any current media marketing promotion or design video content made for broadcast on-air or online. This includes work promoting media including television, digital, radio, etc., across the spectrum of entertainment, news, sports and so on. We also accept special projects and show opens and branding/rebranding packages for consideration. We do not accept company or sizzle reels. Ideally, we run campaigns in line with when they premiere on air or online so the sooner we can receive materials, the better. We generally do not run spots that are several months old.

If possible, please make your spot available to all countries and regions so all Promax members can see your work. If the spot has any non-English dialogue or voiceover, please include English subtitles where possible.

HOW OFTEN CAN I SUBMIT?

You can submit as many spots for consideration as often as you’d like, but our policy is to run work that began its original run within the last few weeks, and we try not to run work from the same company more than twice a month.

WHEN WILL MY SUBMISSION BE FEATURED?

Unfortunately, due to the high volume of submissions received, not all spots will be featured on Daily Brief. Most spots that are chosen by the editors are featured within 2-3 weeks of their submission date. We cannot guarantee if or when your submission will run.

WILL I BE NOTIFIED IF MY SUBMISSION IS GOING TO RUN?

We generally do not notify companies before running their work, but if you have questions you may contact the editorial department at dailybrief@promaxbda.org.

WHO DO I CONTACT IF I HAVE QUESTIONS?

Please email all questions to dailybrief@promaxbda.org.


Editorial Policy

The mission of Daily Brief is to serve the overall mission of Promax in the areas of Education, Information, Leadership, Community Engagement and Inspiration by ensuring:

a) Content Excellence: creating, curating and distributing the richest, most relevant and most rewarding content;

b) Activation Excellence: activating this content and this community through the most dynamic and engaging channels, including social media, conferences and podcasts;

c) Connectivity Excellence: Persistently connecting back to Promax and its membership.

Daily Brief is a journalistic organization housed within Promax designed to serve both Promax members as well as the TV industry at large. While Daily Brief is part of Promax, its main mission is to provide information, education, community and inspiration to anyone involved in the television industry and more specifically, entertainment marketing. The content found in Daily Brief is journalistic in nature and does not exist to provide publicity for Promax, Promax members or any entity, although occasionally articles that appear on Daily Brief may serve members’ or others’ promotional interests.

Daily Brief adheres to journalistic standards. That means its primary goals are fairness, accuracy, integrity and truth. Daily Brief’s reporters, writers and editors are tasked with presenting all sides of a story, as well as quoting sources with precision.

To that end, Daily Brief’s reporters, writers and editors may agree to share on-the-record quotes with interviewees and sources prior to publication. Quotes may be “cleaned up” prior to publication, with “ums” removed or extraneous words deleted, but all quotes must be presented as close to the original as possible, with the speaker’s intent and context fully preserved.

While on-the-record quotes may be shared ahead of publication for approval, it is not Daily Brief’s policy to share entire stories with subjects prior to publication. This is standard journalistic practice so as to avoid giving control over the reporting, writing and presentation to the other entity, as well as to avoid having any conflict of interest.

Incorrect facts — no matter how small — can and should be corrected as soon as possible. If a fact isn’t entirely wrong, but is under question or is subjective in nature, it may also be noted in a correction. Daily Brief’s small team checks its own facts. That said, Daily Brief’s reporters, writers and editors are not expected and are not obligated to make changes to subjective phrases, such as descriptions, for subjective reasons or objections.

It is not Daily Brief’s objective to present any company or entity — whether Promax member or not — in a favorable or an unfavorable light. It is Daily Brief’s mission to cover the business of TV media marketing, with fairness, truth, accuracy and integrity. As a result, one entity’s positive phrasing may be another’s negative phrasing, with a constant aim on keeping the story fair, accurate and truthful.

Stylistically, Daily Brief refers to the AP Stylebook.

Submissions to Hot Spots are guided by an FAQ. Both Hot Spots and The Work selections are chosen by Daily Brief’s editorial team from submissions as well as their own searches. Selections are subject to Daily Brief’s editorial process.


Entries tagged with: Hulu

Top Stories Podcast: Killer Campaigns

How ABC, AMC, Amazon and Hulu built big hits and kept them that way.

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Digital Hulu Launches ‘Live Sports’ Game Featuring Saquon Barkley

"This isn’t a football video game…it’s a 'watching football' video game," streamer says.

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Digital Chrissy Teigen Invites Hulu’s ‘Favorite Stars’ to Watch…

Spot features model, author and TV personality as she searches through streamer’s content.

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Digital Abigail Spencer Seeks Revenge in Hulu’s ‘Reprisal’

All 10 episodes of hyper-noir drama premiere Dec. 6 on streaming service.

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Digital Hulu Celebrates Spooky Season with ‘Huluween’

Streamer kicks off October with second annual film fest and new original content.

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Digital ‘Misery’ Arrives in ‘Castle Rock’ Season 2

Ten-episode second season premieres Wednesday, Oct. 23.

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Digital Hulu Celebrates Hispanic Heritage Month

Spot showcases lineup of content featuring Hispanic and Latino leads.

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Digital Hulu’s ‘Dollface’ Explores Heartbreak and Female…

New comedy stars Kat Dennings, Shay Mitchell, Brenda Song and Esther Povitsky.

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Sports Saquon Barkley Stars in ‘Hulu Has Live Sports ‘20: The…

Streamer expands “Sellouts” campaign to include new 30-second spot and online video game.

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Digital Hulu Goes ‘Looking for Alaska’

Eight-episode limited series is based on best-selling novel by John Green.

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Top Stories Hulu, CNN’s Courageous Expand Installation for Women’s…

On Monday, Aug. 26, statues of women will go up across Atlanta, Boston and San Francisco.

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Top Stories Mindy Kaling on Diversity, Adapting ‘Four Weddings and a Funeral’

Hulu also announces new Amy Schumer series, ‘Handmaid’s Tale’ renewal and slew of premiere dates at TCA 2019.

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Digital The Game Isn’t Over in ‘Light as a Feather’ Season 2

Mckenna seeks help from an unlikely source in sophomore season of Hulu’s supernatural horror series.

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Digital Mindy Kaling Reboots ‘Four Weddings and a Funeral’ for Hulu

Romantic comedy, based off 1994 film of same name, to premiere July 31 on streaming service.

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Hot Spots Rob Thomas Rewrites ‘Veronica Mars’ Theme Song for…

Chrissie Hynde can win anyone over.

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Work ‘Veronica’ Mars Returns Home to Neptune for Season…

Hulu reboots cult-hit for season four on July 26.

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Digital 3 Ways Hulu Created a D2C Brand That Sticks

Four marketing professionals from Hulu discussed streamer’s branding campaigns during 2019 Promax Conference.

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Hot Spots Giant Ant Gets Zen About Spots for Spotify Premium + Hulu

Created 2D animated characters for campaign promoting joint deal.

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Digital Hulu Nears 30 Million Subscribers With Disney Still Consolidating…

Streaming service unveils four new series, two comedy renewals at annual event for advertisers.

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Digital ‘Light as a Feather’ Gets Season 2 Premiere Date on Hulu

AwesomenessTV’s supernatural drama returns with 16 episodes split into two parts.

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Digital George Clooney’s ‘Catch-22’ Brings Comedy to World War…

Series based on Joseph Heller’s novel of same name premieres May 17 on Hulu.

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Work

Eight-episode run features return of Kirsten Bell, Jason Dohring, Francis Capra, and more.

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Work Seeing is Deceiving in Hulu’s ‘The Act’

Anthology series will uncover true-crime story of mother-daughter duo Gypsy Rose and Dee Dee Blanchard.

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Top Stories

‘Hulu Sellouts’ campaign launches during NBA All-Star Weekend.

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Digital Hulu’s ‘Unbanned’ Recounts Birth of Sneaker Culture

Feature documentary chronicles impact Air Jordan made on- and off-court.

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Work ‘SNL’’s Aidy Bryant Stars in Hulu’s ‘Shrill’

The quirky comedy doesn’t apologize for white people in the face with pepper spray.

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Sports Streamers Go Big in Super Bowl LIII

Match up between New England Patriots, LA Rams included lots of promos for new streaming series.

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Work

Maya Erskine and Anna Konkle play versions of themselves as 13-year-old outcasts in the adult comedy.

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Top Stories

Streamers offer more original scripted series than broadcast, basic cable or pay cable for first time ever, according to…

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Top Stories Netflix Leads SAG Nominations with 15

Amazon came in second with eight, followed by HBO with six and FX with four.

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Digital Hulu’s ‘Marvel’s Runaways’ Gets After-Show…

Nine episodes featuring hosts, cast and creators all to drop with show on Dec. 21.

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Top Stories HBO’s ‘Barry’ Wins Three 2019 WGA Nominations

Fox's 'Bob Burgers' also earns three episodic animation nods, followed by HBO's 'Succession,' Hulu's 'Handmaid's Tale' and…

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Work ‘Marvel’s Runaways’ Become a Team in Season 2

And are joined by a six-foot dinosaur.

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Work Same Mission, Different Timeline as ‘Future Man’ Heads to…

Things get even weirder in season two of Hulu’s sci-fi comedy.

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Top Stories Netflix Leads List of 2018’s Top 10 Streaming Services

Netflix is followed by Amazon Prime Video, Hulu, according to Parks Associates.

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International Desiree Akhavan Created, Wrote, Stars In ‘The Bisexual’

Six-part dramedy explores what happens when someone's life choices come into question.

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Work ‘Marvel’s Runaways’ Plan to Fix the World Their Parents…

Season two finds the teens with superpowers learning to live on their own as they figure out how to take down Pride.

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Hot Spots Snippets of Stories Past Fill ‘Castle Rock’ Opening Titles

Imaginary Forces pulled from the haunting pages of Stephen King’s universe.

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Top Stories ‘Never Get Hulu’ Streamer Warns in New Emmys-Timed Campaign

Hulu’s ‘Better Ruins Everything’ spot timed to debut during the award ceremony.

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Work Hulu Teases Horror Stories for Every Holiday

Blumhouse’s year-long event series ‘Into the Dark’ starts with Halloween.

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Digital

Discovery Channel, TLC, Investigation Discovery, Motor Trend and Animal Planet all to be available on Hulu with Live TV starting…

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Work Sean Penn Stars in Hulu’s Space Drama ‘The First’

Atmospheric teaser highlights the attempt to step foot on Mars.

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Top Stories Live Linear TV Increasingly Not Viewers’ Default Choice,…

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Work ‘Casual’ Leaps into Future for Fourth, Final Season

A lot has changed as the Hulu series wraps up.

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Digital Viacom Library Coming to Hulu

Deal comprises several hundred episodes of TV shows, films in Viacom library.

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Work Betrayal, Power, Revenge and Fabulous Costumes in Hulu’s…

New episodes of 18th century drama drop July 11.

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Top Stories P+A Wins 2018 North America Agency of the Year

Key art, out-of-home work for 'American Horror Story: Cult,' 'Handmaid's Tale' allows agency to rise to top.

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Digital Hulu Crosses 20 Million Subscriber Mark

Also says it has renewed 'Handmaid's Tale' for season three at Wednesday's Newfront presentation.

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Work There’s Blood in Every Backyard in ‘Castle Rock’

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Digital June Osborne Seeks Freedom When ‘The Handmaid’s Tale’ Returns

Season two focuses on Offred’s fight to free her future child from the dystopian society of Gilead.

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Work Offred Recites the Rules, But Doesn’t Follow Them

Hulu reveals teaser, key art for season two of “The Handmaid’s Tale.”

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