Jared Leto and Anne Hathaway ride a startup rollercoaster in Apple TV Plus’ WeCrashed, in which the two Oscar winners play husband-and-wife entrepreneurs Adam and Rebekah Neumann at the center of the rise and fall of WeWork.
“Who wins in a fight? The smart guy or the crazy guy? Are you crazy enough?” asks one of WeWork’s wealthy funders in the official trailer.
Based on the Wondery podcast, “WeCrashed: The Rise and Fall of WeWork,” the eight-episode limited series follows the company as it grows from a single co-working space into a global brand worth $47 billion. Then, as it tried to go public, everything fell apart.
Studio City, Calif.-based creative agency Tiny Hero collaborated with Apple TV Plus to produce a taut and tense trailer, which follows the two leads as they build their dream together.
Besides Leto and Hathway, both of whom also executive produce, Kyle Marvin, America Ferrera and O-T Fagbenle also star.
WeCrashed is created by Emmy nominee Eisenberg (Good Boys) and Crevello, who also serve as writers, executive producers and showrunners. The series is directed by John Requa and Glenn Ficarra (This is Us, Crazy, Stupid, Love), who also serve as executive producers alongside Charles Gogolak, Hathaway and Natalie Sandy. Leto and Emma Ludbrook executive produce through their Paradox production company, and Hernan Lopez, Marshall Lewy and Aaron Hart executive produce from Wondery.
The first three episodes of WeCrashed debut March 18 with new episodes airing every Friday through the finale on April 22.
Client: Apple TV Plus
A/V Creative Director: Jennifer Weg
Agency: Tiny Hero
SVP/Creative Director: Kerianne Connor Lentz
Creative Producer: Chris Roys
Editor: Michael Masterson
Editor: Sjors van Alphen
Motion Graphics: Chelsea Parrish