MGM’s linear network and streaming service Epix will relaunch early next year as MGM Plus, MGM said Wednesday.
The new brand identity will debut on January 15, 2023 in concert with the third-season premiere of Godfather of Harlem, starring Forest Whitaker. The network and streaming service also will continue to deliver such original series as Billy the Kid, sci-fi horror thriller From and dramas S.A.S. Rogue Heroes and Belgravia.
“This rebrand is a promise to existing and new viewers that MGM Plus is the place to find television that reflects and celebrates the legacy of the iconic MGM brand—cinematic programming with sophisticated storytelling that entertains, delights, surprises and transports. MGM is television for movie lovers,” said Michael Wright, head of MGM Plus, in a statement.
MGM plans to work with creative agency Imaginary Forces to fill out this new brand identity ahead of January’s launch. In the meantime, MGM released a new logo, which “will embody the rich legacy of MGM, while at the same time orienting the brand toward the future. It reimagines the rich, 100-year history of MGM’s emblematic gold lion and the classic art-deco typeface in a contemporary and forward-facing fashion,” MGM said in a statement.
MGM also said Wednesday that it had greenlit new series Hotel Cocaine and Belgravia: The Next Chapter. Hotel Cocaine is the story of Cuban exile, CIA operative and hotel manager Roman Compte. Chris Brancato is showrunner and executive producer of the eight-episode crime thriller from Epix Studios, while Guillermo Navarro directed the pilot and will also executive produce.
Belgravia: The Next Chapter is the follow-up to the Julian Fellowes-penned series, based on his novel of the same name. Developed and written by Helen Edmundson, the series tells the story of the romance between Frederick Trenchard, the third Lord Glanville, and Clara Dunn, a newcomer to London society. Fellowes executive produces along with Gareth Neame, Nigel Marchant and Joanna Strevens for Carnival.
The network will also feature acclaimed docuseries, including Laurel Canyon, Helter Skelter, My Life as a Rolling Stone, NFL Icons, Blumhouse’s Compendium of Horrors, and Murf the Surf. The network also has greenlit an untitled Amityville Murders docuseries, and San Francisco Sounds, from the team behind Laurel Canyon. MGM Plus will also offer film titles from its studio library such as No Time to Die and other Bond movies; House of Gucci, starring Lady Gaga and Adam Driver; and Paul Thomas Anderson’s Licorice Pizza, among many others.