“Magic: The Gathering” has been a popular role-playing card game since the ‘90s, but the cards’ maker, Wizards of the Coast (WOTC), has kept it popular by constantly reinventing it.

In May, WOTC released its latest set: Streets of New Capenna, a mix of demonic lore, mafia noir and art deco. Imaginary Forces brings that world to life in the above trailer created in CG that gives fans information about each of the game’s five mafia demon families.

“Stylistically, the look and lighting embrace a film noir essence. The striking mob boss characters are illustrated in different styles, so we constructed unique scenarios for each boss to showcase their strengths while bringing them into the 3D world and creating dimensionality to the story,” writes Imaginary Forces on its website.

“Choose family or choose consequences. Family means business,” says the spot’s narrator as it closes out.

READ MORE: Stash Media


Client: Wizards of the Coast

Production: Imaginary Forces

Creative Director: Tosh Kodama

Editor: Lexi Gunvaldson

Producer: Nicky Maser

Head of Production: Ryan Burcham

Coordinator: Spencer Ruehl

CG Lead: Jacques Clement

Modeler: Alvaro Zabala, Fynn Grosse-Bley

3D Designer/Animator: Alex Rupert, Christoph Gabathuler, Dave Weinstock, Filipe Carvalho, Henry Chang, Herman Kim, Ilya Tselyutin, Jesse Jones, Merrill Hall, Fernando Lazzari

Houdini: Alec Iselin, Timur Salikov, Alejandro Robledo, Matt Johnson

Writer: Josh Chesler

Storyboards: Gordan Kljucec

Assistant Editor: Pat Silvola

Music: Antfood

Tags: antfood hot spots imaginary forces magic: the gathering wizards of the coast

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