For the second year in a row, TV 2 Denmark is Promax Europe’s Marketing Team of the Year, while MullenLowe France was named Agency of the Year for the first time. The Promax Europe Awards are the premier entertainment marketing awards across the European continent, including the UK, Europe, Central and Eastern Europe and Russia.
The honors were given out on Thursday at Promax’s virtual awards ceremony.
TV 2 Denmark won for multiple campaigns, including Best Brand Spot and General Brand Campaign: Channel, Network or Platform.
Best Brand Spot: “Fight Cancer,” TV 2 Denmark
(“Fight Cancer” also won the category Best Integrated Marketing Campaign for Channel, Network or Platform)
General Brand Campaign: “Merry Weird Christmas,” TV 2 Denmark
MullenLowe France was instrumental in creating France Télévisions multiple-award-winning spot for the 2020 Tokyo Summer Olympics, which is back in circulation now as a result of the games being delayed.
Other winners include Netflix Creative Studio for its Queen Gambit‘s teaser and Digital Television Russia, Cinema TV Channel for Best Lockdown Promo for “Groundhog Day.”
Dramatic Programme Spot: Netflix Creative Studio, “Queen’s Gambit Teaser”
Best Lockdown Promo: Digital Television Russia, Cinema TV Channel, “Groundhog Day”
Go here to see a full list of Promax Europe Award winners.
Promax is now taking submissions for its North America, Local, Student Spark, Latin America and US Hispanic Awards competitions with Global Excellence opening next month. Submit for your chance to win Gold!