Cape Cod seems like the ultimate summer destination, with its soft-sand beaches, ice-cream shops and kitschy storefronts. But when the sun goes down, the tourist destination hides secrets just like anywhere else.
In this main-title sequence for Starz’ new murder mystery, Hightown, yU + co contrasted Cape Cod’s sunny veneer with its darker underbelly and set it to the Textones’ punk version of the GoGos’ “Vacation.” Yu + Co gave the footage a tinny, vintage feel to capture that summer-vacation vibe, and then added strobe-lighting effects to heighten the underlying anxiety.
Hightown premiered on Starz on Sunday, May 17.
Agency: yU + co
Creative Director: Garson Yu
SVP/Executive Producer: Carol Wong
Executive Producer: Ryan “Reno” Robertson
Live Action Producer: Nick DeSantis
Editor: Sam Schlenker
Technical Director/Lead Compositor: Gregory Jones
Animator/Compositor: Yuee Seo
Researcher: Rick Spitznass
Art Director: Ed Baker
Designer: Grace Kang, Lydia Kim
Matte Painter: Reuben Corona
Song: “Vacation,” cover by Textones