1. Operation Backpack

Today is the day to g ive back at the PromaxBDA Conference by stuffing pencil cases, which will go into backpacks full of school supplies for homeless children in New York through Operation Backpack. Gather June 14 from 10 a.m. - 3 p.m. in the back of Americas Hall to donate your time to this cause.

2. Keynote Speaker: Simon Doonan

For a quarter of a century, Simon doonan was the creative force behind the window displays at Barney New York, where he helped distinguish the store’s edgy, alternative image through unconventional arrangement that delighted and stunned passerby and fashion aficionados alike. Now, he’ll bring is eye-catching style to the PromaxBDA stage as he explains how to make your brand stand out.

RELATED: Barneys Window Dresser Simon Doonan on Setting Your Brand Apart

3. Keynote Speaker: Tom Goodwin

In his session “TV: R.I.P.” Goodwin will talk about how television is actually very much alive—as long as you change the way you think about it.

“The concern that TV is dying is not true,” Goodwin said. “The idea of turning on a TV set and watching a 30-minute show at a certain time is dying.”

With that in mind, the innovator will break down different ways to take control of all the opportunities for content, monetization, data, interactivity, and growth that are just a screen away.

RELATED: TV is Changing: Tom Goodwin on Why Networks Shouldn’t Worry

4. State of Our Art

This must-see staple of the PromaxBDA Conference showcases the best of the best from around our planet. This year takes the session to a truly global level by highlighting multilingual content for the first time. Real change is happening, in every language, and the art speaks for itself.

RELATED: State of Our Art: PromaxBDA Europe 2018

5. Award Ceremony

Will you go home with a gold? Grab a seat and celebrate powerful promos and top notch marketing for both the North America and Global Excellence Awards.

RELATED: PromaxBDA Unveils Finalists for 2018 North America, Global Excellence Awards

Tags: conference 2018

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