Western-themed diginet INSP once again comes up with a clever way to tie clips together in this spot for its “Arness for America” marathon, airing through April.

The marathon includes an array of series and films that starred TV icon James Arness, including Gunsmoke and How the West Was Won.

“Arness for America” starts Friday, April 3, and runs Fridays, Saturdays and Sundays starting at 8 pm ET/PT throughout the month.


Client: INSP

Agency: In-house

Producers/Editors: Dan Cava, Ryen Thomas

Motion Designer: Mason Adams

Finishing Editor: Bryce Hoover

Audio Mixer: Dan Luna

Associate Producer: Jessica Owoc-McClelland

Motion Design Manager: Motion Design Manager: Demetre Gionis

Director, Creative Operations: Scott Craven

VP, Creative Promotion: Peter Overland

VP, Creative Services: Zach Chambers

EVP, Marketing: Hayes Tauber

Tags: gunsmoke hot spots how the west was won insp james arness

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