This summer’s Television Critics Association press tour brought a slew of actors, comedians and execs to the Beverly Hilton in Beverly Hills, Calif. to promote new and returning series as well as the latest news in the TV industry. Robin Thede and Mindy Kaling, who just launched A Black Lady Sketch Show and Four Weddings and a Funeral, respectively, were among the stars who took the stage to offer a look at the diversity captured in both shows.
Earlier in the month, WarnerMedia unveiled HBO Max, its new streaming venture that promises over 10,000 hours of content when it launches next year.
Here’s a look at some of the most popular stories from July:
Actress, comedian and creator of Hulu’s Four Weddings and a Funeral reboot, Mindy Haling, discussed adapting the British storyline for a more modern, diverse audience at Television Critics Association summer press tour. It was a “terrifying” feat, she says, but one that seemed to pay off when the series launched on July 31.
Last month, HBO unveiled its highly anticipated streaming service, which will launch with more than 10,000 hours of HBO shows, new original programming and library content in spring of 2020.
During the 2019 Promax Conference, CNN and Stun discussed how they pushed the client-vendor relationship to a new edge, with CNN senior writer and producer Jeff Mielcarz embedding himself with the Stun team as they developed the campaign for CNN’s original series, The Movies.
At this year’s Television Critics Association summer press tour, actress and comedian Robin Thede discussed the making of the now-iconic trailer for her new comedy, A Black Lady Sketch Show. All of the choices were intentional, she stated, to convey the show’s diversity among black women.
The campaign—which ran across broadcast, out-of-home and online platforms—layers key world events with Wimbledon headliners to create a series of portraits that can be enjoyed both on their own and as part of a sort of visual timeline.
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