CNN International’s new weekly series, One World with Zain Asher, covers the day’s news through a specifically African lens.
Anchor Asher is of Nigerian descent, born in Britain and living in the U.S., bringing a unique perspective to the program’s storytelling. To introduce the show, CNN Creative Marketing partnered with New York-based production company MinusL to shoot an interview with her at Van Vleck Gardens. The intent of the spot was to capture Asher’s passion for global news and Africa in particular, and to demonstrate why she’s well qualified to tell these stories.
One World with Zain Asher premieres Monday, April 26 at noon ET on CNN International.
Chief Marketing Officer: Allison Gollust
Senior Vice President: Rick Lewchuk
Vice President & Group Creative Director: Whit Friese
Assistant Creative Director: Marnye Hall, Suzanne Cooke
Senior Writer/Producer: Jen Swingle
Designer: Jillian Ellison
Editor: Chris Herod
Senior Director of Production: Matt Barnett
Senior Production Manager: Nichole Goralnik
Associate Producer: Kristin Hollis
Post-Production Manager: Greg Enfield
Sound: Warner Audio
Mixer: Steve Warner
Production Company: MinusL
Executive Producer: Craig DiBiase
Head of Production: Chris Hughlett
Director of Photography: Clint Byrne