Strength, durability and capability.

Those concepts apply to both History’s Forged in Fire and Ram Trucks as this brand integration illustrates.

Longtime History partner Ram Trucks challenged A+E Partnerships to create a custom spot featuring their all-new Ram 1500. The end result was a gritty day in the life portrait of Forged in Fire host Wil Willis.


Client: History

Senior Creative Director, A+E Networks: Tom Kaniewski

Senior Manager, Partnerships, A+E Networks: Brandon Helrich:

Senior Writer/ Producer, A+E Networks: Chris Hoehn

Production Company: Lair

Director: Thor Raxlen

Executive Producer: Mark Aji

DP: Joe DeSalvo

Editor: Julio Alvia

Sound Design and Mix: Nice Manners

Tags: history

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