Leading up to PromaxBDA’s big international conference, we are taking a look at the speakers, sessions and panels that make the event memorable. Crystal Hall, VP, creative director at Showtime Networks, speaks about her upcoming session, her career and her advice to industry up-and-comers. Don’t miss Hall’s session at this year’s conference: “Pitch Therapy: A Two-Way Conversation About the Challenges of Engagement.”

Name: Crystal Hall

Title: VP, Creative Director, Showtime Networks

Could you summarize your session in 5 words? Pitch discussion networks vs. agencies.

What other speaker are you most interested in seeing at PromaxBDA: The Conference this year? Stephanie Gibbons hosting State of our Art.

How do you watch television content? TV in the living room and iPad.

What is your greatest creative achievement so far? Greatest personal creative achievement: Raising two semi-well-adjusted children in NYC. Greatest career creative achievement: Evolving the Showtime brand and translating it to new platforms; synthesizing that learning to influence the traditional network and inform the rest of the company.

How do you stay inspired? Walking around NYC.

How did you get your start in this industry? Internships, internships, internships!

And for more information for PromaxBDA: The Conference, June 18-20 in Los Angeles, check back at promaxbda.org. Speakers and sessions are being constantly updated.


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