Following up on last year’s popular spot featuring two polar bears learning how to ice dance, ITV returned to the theme for this year’s piece featuring an adorable cub and a squirrel that becomes the cub’s impromptu dance partner.
While things get pretty hairy for the bear and the squirrel, they figure it out fast.
Client: ITV Creative, London,
UK Creative Director: Tony Pipes
Head of Campaign Production / Producer: Katie Carew
Senior Campaign Manager: Vanessa Wise
Senior Marketing Manager: Simon Ricks
Controllers of Marketing: Jess Byars, Ros Godber
Director of Viewer Marketing: Paul Ridsdale
Production Company: Hush London
Executive Producer: Ru Warner
Director: Kirk Hendry
Post-Production Company: Fable
Grade: Simone, Time Based Arts
Composer: Stuart Hancock
Audio: Luke Hatfield, Vaudeville