Did you know that more people play mobile games than voted in the last election? As this spot says, “Come on, America!”

To encourage people to vote this November, TBS’ Full Frontal with Samantha Bee created a mobile game of its own, called “This Is Not A Game,” and it combines politics, trivia and the chance to WIN MONEY!, as this spot by Atlanta-based Creative Mammals makes very clear.


Network: TBS

Agency: Creative Mammals

Creative Director: Robert Burroughs

Art Director: Sam Bass

Designer: Dayne Swerdling

3D Artist: Sam Bass

Executive Producer: Hunter Matheson

SVP, Brand Creative, TBS: Bret Havey

VP, Brand Creative, TBS: Jonathan Quick

VP, Design, TBS: Kate Allen

Director, Brand Creative, TBS: Brian Hoffman

Editor, TBS: Stephanie Weaver

Producer, TBS: Josh Jacobs

Production Company: And/Or

Tags: creative mammals full frontal with samantha bee hot spots tbs

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