Spain’s marketing and creative community took home top honors Tuesday at the Promax Europe Awards 2019 in Amsterdam, the continent’s highest award for outstanding achievement in entertainment marketing. AMC Networks International Southern Europe was named marketing team of the year, while Madrid-based LaPierna Audiovisuales was named agency of the year.
Other companies winning multiple gold awards Tuesday include Spain’s Movistar+, Fox Networks Group and TV2 Denmark.
British journalist Andrew Collins served as host of Tuesday’s ceremony, held at Amsterdam’s historic Beurs van Berlage.
The full list of winners is available here.
The awards recognize excellence in entertainment marketing created for European audiences, including the campaigns, promos and strategies that create the most relevant brands in pop culture by delivering viewers and driving bottom-line results.
Los Angeles-based Promax is the global association for the entertainment marketing profession, representing thousands of individuals working at the world’s leading media brands.
An initial round of online judging determined the finalists from more than 1,700 submissions from top broadcasters and agencies in 40 European countries. A jury of industry experts then met in Amsterdam, Copenhagen, Madrid and Munich to determine who took home the gold and silver statues in each category.