Famed Telemundo soccer announcer Andrés Cantor exults in shouting ‘GOOOOOLLL’ any time a player scores in a voice that’s well known to audiences all over the world.

What better time than during Super Bowl LVI, airing on Telemundo parent NBC, to teach America the exuberant art of shouting the word?

Telemundo has the exclusive U.S. Spanish-language rights to the Fifa World Cup 2022 in Qatar, airing later this year.

The U.K.’s Red Bee Creative collaborated with Telemundo on the :30 spot.


Agency: Red Bee Creative

Executive Creative Director: Charlie Mawer

Creative Director: Ruth Shabi

Producer: Sarah Caddy

Business Director: Francesca Chang

Client: Telemundo

Senior Vice President, Marketing & Creative: Claudia Chagui

Vice President, Creative Strategy: Angel Domenech

Vice President, Marketing Strategy: Luigi Bellizzi

Director, Sports Marketing Strategy: Andres Chacon

Director, Sports & Creative Strategy: Andres Torres

Vice President, Design: Chris Moore

Manager, Sports Design: Efrain Romero

Production Manager: Maite Bielorai

Production Company: Paradiso Pictures

Executive Producer: Eric Gaunaurd

Director: Adam Jones

Director of photography: Andres Sanchez

Assistant Director: Juan Zuniga

Production Designer: Peter Parente

Wardrobe Stylists: Angela Leano, Gaby Rojas

Production Manager: Kimberly Fraga

Hair/Makeup lead: Sonia Reisin

Location Manager: Diego Morales

Post Production Supervisor: Leo Lovera

Post Production: Leo Lovera, Diego Panich

Moving Forward Studios Post Production & Editing

Tags: fifa world cup 2022 hot spots nbcuniversal red bee creative super bowl lvi telemundo

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