Designer Joshua Lynne has joined Los Angeles-based branding agency Troika Mission Group as creative director, reporting to Troika Founder and President Dan Pappalardo.
“Josh is an immensely skilled creative director and designer who brings an impressive mix of branding and marketing, entertainment, sports, and consumer brand experience to our team of creative directors,” said Pappalardo in a statement. “His understanding of the dynamics of today’s evolving consumer marketplace will prove invaluable to our clients.”
Lynne comes from design agencies such as Trollbäck + Company and Loyalkaspar, where he was worked with many top entertainment brands including AMC Networks, BBC, CBS, FOX Sports, NBC Sports Group, and NFL Network. His portfolio includes the NBC 2016 Rio Olympics logo, worldwide launch creative for BBC Brit, a redesign for The Weather Channel, and the logo for CBS’ The Late Late Show with James Corden.
A graduate of the Pratt Institute, he also served as global creative director for three international audio brands: House of Marley, Sol Republic and Jam Audio, overseeing domestic and international creative direction, brand positioning, messaging, marketing and creative assets.