In honor of upfronts, PromaxBDA presents a selection of Conference archival flashbacks and tricks of the trade. Here, Fox’s Brian Dollenmayer discusses the production challenges of the “New Girl” launch presentation.
Chris Sloan/President and Owner, 2C Media
Brian Dollenmayer/EVP, On-Air Promotions & Marketing Operations, Fox Broadcasting Company
Andy Baker/SVP and Group Creative Director, National Geographic Channels
Susan Kantor/EVP, Marketing, Warner Bros. Domestic Television Distribution
Patrick Trettenero/VP Creative, Branded Content, Character Brandworks, USA Network