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Please email all questions to dailybrief@promax.org


editorial director

PAIGE ALBINIAK :: paige@promaxbda.org

Promax Offices

5700 Wilshire Blvd, Suite 275
Los Angeles, CA 90036
310-788-7600

the industry standard in media and entertainment news

Brief leads the global conversation about the role marketing plays in the monetization of television across media platforms. By providing exclusive information, creative inspiration and unique insight about the global television industry, Brief seeks to clarify and bring perspective to the ever-evolving business of television through the lens of marketing.

Brief is a product of Promax, the global association for those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.

EDITORIAL STAFF

PAIGE ALBINIAK
Editorial Director
paige@promaxbda.org

Cate Lecuyer Marian
Digital Content Producer
cate.lecuyer@promaxbda.org

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contact us

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editorial director

PAIGE ALBINIAK :: paige@promaxbda.org

Promax Offices

5700 Wilshire Blvd, Suite 275
Los Angeles, CA 90036
310-788-7600

Please email all questions to dailybrief@promaxbda.org


the industry standard in media and entertainment news

Brief leads the global conversation about the role marketing plays in the monetization of television across media platforms. By providing exclusive information, creative inspiration and unique insight about the global television industry, Brief seeks to clarify and bring perspective to the ever-evolving business of television through the lens of marketing.

Brief is a product of Promax, the global association for those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor and technology provider and is considered to be the leading global resource for education, community, creative inspiration and career development in the media and media marketing sectors.


Advertise with Brief

Please contact:

Stephen Earley
Vice President, Sponsorships
stephen.earley@promaxbda.org
310-789-1551

David Tilove
Manager, Strategic Partnerships
david.tilove@promaxbda.org
310-789-1504

Hot Spots FAQ

DIRECTIONS TO SUBMIT:

Email the link to a live and public YouTube or Vimeo video as well as the title of the spot to Daily Brief at dailybrief@promaxbda.org.

Please include relevant information with your submission, including the show’s premiere date, any special design techniques used in the making of the spot, and whether this is part of an overall rebrand strategy. The more information, the better.

Please also include any appropriate credit information, including client, agency, production company or director. We will make every effort to include credit information where appropriate.

WHAT DO I NEED IN ORDER TO SUBMIT?

1. Link to a public and live YouTube or Vimeo video

2. Name of the spot

3. Important information for the spot

4. Credits

WHAT TYPE OF WORK CAN I SUBMIT?

Any current media marketing promotion or design video content made for broadcast on-air or online. This includes work promoting media including television, digital, radio, etc., across the spectrum of entertainment, news, sports and so on. We also accept special projects and show opens and branding/rebranding packages for consideration. We do not accept company or sizzle reels. Ideally, we run campaigns in line with when they premiere on air or online so the sooner we can receive materials, the better. We generally do not run spots that are several months old.

If possible, please make your spot available to all countries and regions so all Promax members can see your work. If the spot has any non-English dialogue or voiceover, please include English subtitles where possible.

HOW OFTEN CAN I SUBMIT?

You can submit as many spots for consideration as often as you’d like, but our policy is to run work that began its original run within the last few weeks, and we try not to run work from the same company more than twice a month.

WHEN WILL MY SUBMISSION BE FEATURED?

Unfortunately, due to the high volume of submissions received, not all spots will be featured on Daily Brief. Most spots that are chosen by the editors are featured within 2-3 weeks of their submission date. We cannot guarantee if or when your submission will run.

WILL I BE NOTIFIED IF MY SUBMISSION IS GOING TO RUN?

We generally do not notify companies before running their work, but if you have questions you may contact the editorial department at dailybrief@promaxbda.org.

WHO DO I CONTACT IF I HAVE QUESTIONS?

Please email all questions to dailybrief@promaxbda.org.


Editorial Policy

The mission of Daily Brief is to serve the overall mission of Promax in the areas of Education, Information, Leadership, Community Engagement and Inspiration by ensuring:

a) Content Excellence: creating, curating and distributing the richest, most relevant and most rewarding content;

b) Activation Excellence: activating this content and this community through the most dynamic and engaging channels, including social media, conferences and podcasts;

c) Connectivity Excellence: Persistently connecting back to Promax and its membership.

Daily Brief is a journalistic organization housed within Promax designed to serve both Promax members as well as the TV industry at large. While Daily Brief is part of Promax, its main mission is to provide information, education, community and inspiration to anyone involved in the television industry and more specifically, entertainment marketing. The content found in Daily Brief is journalistic in nature and does not exist to provide publicity for Promax, Promax members or any entity, although occasionally articles that appear on Daily Brief may serve members’ or others’ promotional interests.

Daily Brief adheres to journalistic standards. That means its primary goals are fairness, accuracy, integrity and truth. Daily Brief’s reporters, writers and editors are tasked with presenting all sides of a story, as well as quoting sources with precision.

To that end, Daily Brief’s reporters, writers and editors may agree to share on-the-record quotes with interviewees and sources prior to publication. Quotes may be “cleaned up” prior to publication, with “ums” removed or extraneous words deleted, but all quotes must be presented as close to the original as possible, with the speaker’s intent and context fully preserved.

While on-the-record quotes may be shared ahead of publication for approval, it is not Daily Brief’s policy to share entire stories with subjects prior to publication. This is standard journalistic practice so as to avoid giving control over the reporting, writing and presentation to the other entity, as well as to avoid having any conflict of interest.

Incorrect facts — no matter how small — can and should be corrected as soon as possible. If a fact isn’t entirely wrong, but is under question or is subjective in nature, it may also be noted in a correction. Daily Brief’s small team checks its own facts. That said, Daily Brief’s reporters, writers and editors are not expected and are not obligated to make changes to subjective phrases, such as descriptions, for subjective reasons or objections.

It is not Daily Brief’s objective to present any company or entity — whether Promax member or not — in a favorable or an unfavorable light. It is Daily Brief’s mission to cover the business of TV media marketing, with fairness, truth, accuracy and integrity. As a result, one entity’s positive phrasing may be another’s negative phrasing, with a constant aim on keeping the story fair, accurate and truthful.

Stylistically, Daily Brief refers to the AP Stylebook.

Submissions to Hot Spots are guided by an FAQ. Both Hot Spots and The Work selections are chosen by Daily Brief’s editorial team from submissions as well as their own searches. Selections are subject to Daily Brief’s editorial process.


Entries tagged with: Coronavirus

Multimedia Bigstar Ponders Entertainment Marketing’s Post-Pandemic…

Executive Creative Director Josh Norton and Executive Producer Carson Hood consider pandemic-wrought changes.

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Hot Spots Smithsonian Channel Takes Closer Look at Shanghai COVID Lockdown

Creative agency Fogo condenses moments of struggle, hope and reunion into 30-second spot.

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Top Stories Guest Column: Turning to Virtual Sets for Safer Production

Ringer's Rob Meltzer has thought through one way to get back to (mostly) live-action production.

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Hot Spots ViacomCBS, Ad Council Partner on #AloneTogether PSAs

Three animated spots focus on staying calm, active and connected.

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Top Stories

UK's Red Bee Creative examines how TV audiences have responded to global lockdown.

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Work Amazon Lifts Up ‘Regular Heroes’ in Docuseries

First episode drops Friday, May 8, with new episodes coming for next seven weeks.

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Hot Spots Top 5 Hot Spots: April 2020

Featuring 'Brief''s most-viewed Hot Spots of last month.

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Top Stories

Pandemic coverage drops off rest of ranker with more distracting content taking place of news.

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Multimedia Podcast: How TV Production Can Change for the Better

The Light’s Becky Morrison talks about how pandemic could push production to evolve.

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Top Stories Guest Column: It’s Not When We Can Shoot Again, It’s…

Bark Bark execs ponder the logistics of live-action during the pandemic.

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Hot Spots ‘American Idol’‘s Top 20 Perform PSA for Feeding…

Cast sings 'Lean on Me' together while each of them are remote.

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Local

WTVR, WRIC, WWBT and WRLH Richmond, Va., teamed up to create spots that they all could air.

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Top Stories Promo Mojo: Fox News on Top With Ongoing Coronavirus Coverage

Coronavirus content continues to prevail as pandemic wears on.

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Top Stories Freeform Expands #StaytheFFHome Campaign with Live Concert Series

Instagram Live series features musicians previously featured on network's show.

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Sports NBC Sports Rallies Fans Under #OneHomeTeam Banner

With no live sports, NBC Sports creates other content to keep platforms popping during pandemic.

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Local How Community is Shaping TV Station Marketers’ Coronavirus…

Three broadcast industry leaders came together to discuss adaptive creativity during COVID-19.

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Top Stories History Launches Digital Series for Social Distance Learning

'History at Home' offers educational content to teach, inspire and motivate children amid global health crisis.

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Top Stories How the Pandemic Has Impacted Global Entertainment Viewing

Adam Cunningham, Allied Global Marketing's chief global strategist, presents the data.

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Top Stories Promax Going Virtual for 2020 June Conference, Station Summit

Association will offer variety of online sessions throughout year.

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Hot Spots Nat Geo Wild Offers Nature’s Best Social Distancing Tips

There's lots to be learned from otters, bears, geese, kestrels and penguins.

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Top Stories Ten Ways to Drive Creativity in Uncertain Times

Writer, speaker and creativity coach Richard Holman offers 10 tips to spark inspiration.

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Multimedia Podcast: Cecilia Gorman on Staying Productive While Staying Home

Leadership expert Gorman offers strategies for keeping it together even when it feels like things are falling apart.

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Top Stories NBCUniversal Launches Stay-In Family Movie Nights

Event features reduced commercial times and family-friendly movies across USA, Syfy, E! and Telemundo.

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Local

Local broadcasters are coming together across markets, groups and even competitors to inform and reassure viewers during…

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Hot Spots Discovery Will Bring the World to You

Discovery encourages viewers to #StayHome during coronavirus pandemic.

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Multimedia Podcast: Fox’s Scott Edwards on Keeping Teams Connected

When everyone is working remotely, constant communication is more important than ever.

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Top Stories How NBC and CBS Are Using PSAs as Promos

Marketing execs discuss newly-revised strategies and global campaigns amid coronavirus pandemic.

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Top Stories A+E Networks Launches ‘#WeAreHereWithYou’ Campaign

Initiative comprises PSAs, brand spots and partnerships to support efforts against COVID-19.

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Top Stories How Agencies Are Getting Creative During COVID-19

Innovation, flexibility and adaptability help agencies stay agile and afloat during uncertain times.

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Digital ‘Reno 911’ Deputies Attempt Their First Zoom Briefing

Comedic spot shows cast members ‘testing out’ video conferencing software.

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Top Stories For Agencies, Relationships Are Key to Keeping Business

Three agency execs discuss their strategies, adaptations amid coronavirus pandemic.

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Top Stories Cartoon Network Offers Kids Social Distancing Tips and Entertainment

New initiative, “CNCheckin,’ provides new episodes, DIY projects and how-to videos.

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Top Stories Global Event ‘Together at Home’ to Air on Platforms…

Long list of celebs signed up to participate in special airing Saturday, April 18.

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Sports Fox Sports Encourages Fans to Stay Home ‘For the Team’

PSAs feature on-air sports personalities asking viewers to do their part in social distancing.

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Top Stories The Stars of AMC Networks Are With You

And they miss the same things you do: hugs, the NBA, bagels and more.

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Digital ‘Hulu Has Whatever You’re Feeling,’ Streamer Says

Spot proposes streamer’s content is the solution to feelings of uncertainty and boredom.

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Top Stories Fuse Encourages Everyone to ‘Be Change: Be Home’

Social distancing is hard for everyone, spot acknowledges, but best thing to right now is stay home.

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Top Stories How to Stay Sane, Focused and Productive During Uncertain Times

Leadership expert discusses maintaining mental well-being, communication and productivity amid coronavirus pandemic.

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Top Stories Sloans Deploy Awesome Foundation Against COVID-19

Offering to match donations up to $250 apiece through April 6.

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Hot Spots CNN Returns to Facts First Campaign for Coronavirus Coverage

In simplest of spots, reminds viewers of pure power of facts in an age of uncertainty.

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Top Stories Scott Edwards on How to Keep Remote Teams Connected

EVP of Fox Creative Advertising offers tips for team management amid coronavirus pandemic.

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Multimedia Podcast: How to Lead Teams Remotely with Cecilia Gorman

The key is communication, says leadership expert.

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Top Stories Freeform Encourages Viewers to #StaytheFFHome

Pro-social campaign launches to help prevent spread of coronavirus.

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Sports ESPN, NFL Partner to Air MNF Classics

Classic Monday Night Football match-ups will start airing on Monday, March 30, for next five weeks.

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Top Stories Nickelodeon, Disney Channel Address Kids’ Coronavirus Concerns

Networks launch content to spread information, positivity and shared sense of community amid pandemic.

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Top Stories TV Academy Suspends FYC Campaigns, Delays Emmy Voting

Primetime Emmys and Creative Arts Emmys still planned to take place in September.

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Hot Spots Tegna’s WGRZ Buffalo, NY Offers Message of Hope

Station pulled together stock photos, quotes to display simple but hopeful message.

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Sports With Live Sports Sidelined, Marketers Turn to Talent for Content

During Promax Connect’s first webinar, three sports marketers talk revised strategies in wake of coronavirus pandemic.

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Top Stories Crown Media Offers Feel-Good Entertainment

Hallmark Channel to reup Christmas marathon, while SVOD offers free 30-day trial.

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Top Stories IHeartRadio Awards Morphs Into Benefit Concert on Fox

Stars will perform from their homes in show to air Sunday, March 29.

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Multimedia Podcast: Linda Ong on How Coronavirus Will Shape Culture

Ong offers five trends she believes will take hold once coronavirus is finally behind us.

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Top Stories How Postponing 2020 Tokyo Olympics Will Impact Media Companies

Comcast, Discovery shore up plans in light of news of Olympics push-back.

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Top Stories Netflix Creates $100 Million Fund for Those Impacted by Coronavirus

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Top Stories Networks, Streamers Offer Free Access During Coronavirus

Showtime offers extended trial period while Hulu lays out partnership with ABC News Live.

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Top Stories Late Night Makes the Move Online

Hosts take their show to the internet, coming to fans from bedrooms and bathtubs.

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Top Stories Column: How to WFH (Without Going Insane)

Nine tips to make your new work life more manageable.

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Top Stories

Escape reality by diving into the lives of singles searching for love, musicians and drag queens.

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Top Stories What to Binge When You’re Stuck at Home: Quirky Comedies

Take your mind off the bad news of the day with this list of laffers.

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Top Stories What to Binge Watch When You’re Stuck at Home: The Canon

10 shows that set the stage for today's era of peak TV.

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Top Stories TV Suspends Production as Hollywood Hunkers Down

Studios stop production on most shows due to coronavirus concerns

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Top Stories Live Upfronts Move to Streaming Due to Coronavirus

Upfronts are just latest events to experience huge shift as a result of global pandemic

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Top Stories New York-Based Late-Night Shows Shutting Out Studio Audiences…

‘Full Frontal,’ ‘The Late Show,’ ‘The Tonight Show’ join daytime talkers in conducting audience-free tapings.

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